From Humble Beginnings to $3M Revenue: How DVI Suite Turbocharged Sales Growth for Quality Auto Mart & Service

INDUSTRY:
Auto Repair
Company Size:
Single Store Location
Number of Employees:
9
Location:
Indiana

Quality Auto Mart & Service is a family-run operation providing end-to-end automotive service and repair facilities. Founded in 1985 as a custom car repair shop, it has grown to repair, service, and sell golf carts and offer quality storage facilities.  

Quality Auto Mart & Services’ owners, Fred and Lorene Venis, have a commitment to delivering excellence that is unparalleled. This shines through their impeccable service quality and efficiency, leading to their remarkable business growth. Theirs is a story of hard work and high standards, aided by best-in-class software from R.O. Writer. 

Quality Auto Mart & Service team

An Impressive Growth Journey to $3M in Sales 

In 2014, Quality Auto Mart & Service had a yearly revenue of $200K. At that point, the business relied on tedious paper-based workflows supported by a team of three technicians.  Recognizing the possibility of improvement, Quality Auto leadership upgraded their technology with a point-of-sale solution, which supported their growth towards $880K in revenue by 2019. That’s when the shop implemented R.O. Writer’s DVI Suite, which contributed to their ongoing acceleration in sales.

 

 

Within the first year of DVI Suite implementation, Quality Auto touched the $1.5M sales mark for the first time. Since then, their best year has been $3M. Their team has also grown from three technicians to a nine-employee strong one. The Quality Auto team routinely receive five-star reviews for speed, efficiency, and trustworthiness.

How did R.O. Writer DVI Suite help achieve these results? We sat down with Fred Venis, the proud owner of Quality Auto Mart & Service, to learn more about its growth and how strategic investment in technology helped fuel it.

Examining the Road to Results: From Paper to Progress

Quality Auto Mart & Service technician doing an inspection

Fred Venis shared how strategic modernization using R.O. Writer DVI Suite transformed his shop’s operations, elevated service quality, and fuelled their evolution. Fred says that R.O. Writer DVI suite turbocharged his organization’s growth in the following ways:

Streamlined Workflows

R.O Writer DVI Suite helped significantly streamline the company’s workflows, introducing ease, accuracy, and efficiency. Fred indicates that while the app follows similar steps to the organization’s previously followed manual workflow, the digitization and centralization have introduced unparalleled efficiency.

For example, earlier, the team relied on paper-based inspections, used phones for photos, guessed part numbers, and tried to explain everything to customers on the phone. “It was an absolute horrifying mess,” recalls Fred. R.O. Writer DVI Suite cut through this complexity and unfolded simplicity by:

    • Supporting Custom Checklists: Workers started using the custom checklists defined in the DVI app while carrying out inspections, ensuring a streamlined, step-by-step inspection process. This was handy for management as well, as it ensured that their desired checks were maintained, and service quality remained uncompromised.
    • Digitizing Inspection: R.O. Writer DVI Suite ensured that workers no longer needed to spend hours manually filling out inspection forms and explaining their findings to the front desk. The technicians could simply use mobile or tablet devices to log their findings directly into the centralized system with the DVI app. The system also allowed clicking and uploading photos and videos to document vehicle issues visually in one place, making processes less cumbersome.
    • Generating Reports: The system auto-compiled neat, professional reports from the inspection data entered. These were ready to be shared with customers, eliminating the need for lengthy phone calls to explain service recommendations, and introducing new levels of efficiency.
    • Integrating with Other Tools: The data entered into R.O. Writer DVI also aligned well with their back-office operations. For example, date could be uploaded seamlessly into QuickBooks to reduce the duplication of effort while increasing accuracy.

Professional Looking Digital Vehicle Reports are a Game Change

Alongside improvements to workers’ ease of use and experience, the R.O. Writer DVI Suite also helps enhance the customer experience. Fred told us that his team explained the new approach to their customers and prepared them for incoming reports in their text or email inboxes. With that part sorted, they sent the impressive digital-format estimates to customers within minutes of their vehicle’s inspection using the DVI app.

The professional-looking digital vehicle reports wrap visual evidence and facts together, enabling customers to understand the exact issues with their vehicles better and faster. This elevated their experience, eliminated imagination or confusion, and built greater trust. “It was a game changer,” recalls Fred.

Likelihood of Customers Approving Work Multiplies

While DVI is not a dedicated sales tool, Fred explains how the software’s functionality started doubling as a practical sales guide. The digital recommendation reports became a reference point for customers, which they could read while the salespeople presented the recommendations verbally. “Earlier, we’d spend so much time on the phone explaining everything. Now, customers have the information in front of them and can make decisions quickly,” says Fred.

He adds that when customers see the issues presented this way, their likelihood of approving the work multiplies. The app also makes it easy for customers to approve or decline services directly. Together, these features translate into higher sales and revenue.

Commitment to Continuous Improvements

Fred and his team also prioritized a culture of continuous improvement, which R.O. Writer DVI Suite facilitated. He mentioned that they regularly review the app’s centralized data to identify technicians who took the most photos, or service writers who prepared the most detailed recommendation reports.

Based on these findings, there are rewards for the star performers, which motivate the rest of the team to excel. This centralized data pool helps the Quality Auto Mart team improve consistently and ensure uniform quality across inspections.

Final Thoughts

Quality Auto Mart & Service’s inspiring growth journey is rooted in delivering consistent service excellence while ensuring efficiency, and R.O. Writer DVI Suite has been an essential part of that approach.

Swapping paper chaos with streamlined workflows using the DVI app rewarded the automotive repair and service veteran with multi-fold revenue growth, enhanced customer experience, and a much more motivated and efficient team. It’s no surprise that Fred recommends to his fellow shop owners, “If you don’t have a digital vehicle inspection system, get one. It’s invaluable.”

Are you inspired to unlock your repair and service business’s real potential like Fred? Check out R.O. Writer’s Digital Vehicle Inspection (“DVI”) app and make your next big leap. More details here: R.O. DVI Suite Software | R.O. Writer

"DVI Suite made a huge difference in how we communicate with customers. Before, we’d have to spend time on the phone trying to explain a long list of issues, which is tough when the customer can’t see what we’re talking about. Now, they can follow along visually, and once they understand, they’re much more likely to agree to the service. That’s when you win. DVI Suite acts as a powerful sales guide. If you know how to present the information, it makes selling so much easier.

We more than doubled our revenue in the first year of implementing R.O. Writer... In our first year of implementing DVI, our revenue increased 70%."


Fred Venis
Shop Owner, Quality Auto Mart & Service